Hi, My name is Nira. I’m married to Itai and mother to Michael and Emanuel, the owner an entrepreneur of – mel – a family matching clothing brand.

Mel was born, with our children and draws it’s inspiration from them – our clothes are sweet and beautiful, without compromising on comfort and quality.

mel takes the trend of matching family outfits, which exists since the 1940s (but was intended only for mothers and daughters) into the 21st century and declares that mothers and sons are can do it too, and even fathers! Yes, we thought about you dads, too.

In fact mel, was born with the request of my husband to match his outfit to our son outfit. Looking for clothes that will fit my husband, my son and mine took a long time and yielded close but inaccurate results. so, I found myself infront of my sewing machine designing our first matching outfit.

mel makes life easy for you. beautiful designs, comfortable and high-quality matching outfits, reach right at your home. So, prepared to fall in love. We at mel are sure that you will, and we will be happy to be part of your family: from the moment of birth, on holidays, birthdays, and special family events or on your every day cherishing your family.